Svetlana Choi
Real Estate Professional
Licensed Assoc. Real Estate Broker
Licensed As: Svetlana K. Choi
With nearly two decades of accomplishment in real estate, Svetlana continues to enjoy helping clients buy and sell properties in Manhattan. She is sensitive to the specific needs of buyers and sellers alike, and focuses her considerable expertise and knowledge of the market upon achieving the best possible outcome.

Svetlana listens carefully to assess her customers' needs, establishes a tailored business plan, and then skillfully manages the process from offer and contract to closing. She is especially skilled at guiding buyers and sellers through the often-daunting, always unpredictable board process. She also has a carefully assembled list of professionals from attorneys and mortgage brokers to movers and contractors, who can help manage an often-stressful process. In the end, Svetlana is only truly satisfied when the client has either found the ideal home or realized the optimum price for their property.

She is curious and truly enjoys meeting people from all parts of the world who want to call New York City home. Fluent in Croatian and Serbian, she also has a working knowledge of French, German, and some Italian. Passionate about the arts, she has called the Upper West Side home for over thirty years.

Press

5.2.24
New York Times
Svetlana Choi Listing In The News…New York Times https://www.nytimes.com/2024/05/02/realestate/homes-for-sale-in-manhattan-and-brooklyn.html
4.20.24
Better Homes & Gardens
Ellen Sykes & Svetlana Choi In The News…Better Homes & Gardens https://www.bhg.com/top-2024-curb-appeal-updates-8633461
1.12.24
Better Homes & Gardens
Svetlana Choi and Alana Lindsay In The News…Better Homes & Gardens Svetlana Choi and Alana Lindsay: https://protect-usb.mimecast.com/s/fkm3CGwN7mIJyYK37tK33Kl?domain=bhg.com
12.20.23
Brick Underground
Svetlana Choi In The News…Brick Underground See full article
10.13.23
Apartment Therapy
Svetlana Choi, Gerard Splendore, & Karen Kostiw In The News… Apartment Therapy See full article 
6.21.23
New York Post
You’re already on the first step: doing your research. This is the time to gather information on the home-buying process, from the neighborhoods you’d like to live in, to the real cost of owning a home…. More
5.31.23
Brick Underground
The scrutiny of a co-op board interview can ratchet up the tension when you’re buying in New York City. Facing questions about your finances and personal habits can be daunting—particularly because boards can reject a potential… More
5.2.23
Offthemrkt.com
In New York City, or “the concrete jungle,” it’s pretty safe to say the main attraction is not the flora and the fauna. But part of Manhattan’s charm is stumbling on one of the select iconic… More
2.28.23
Brick Underground
Buying a brownstone comes with lots of perks, but that coveted square footage, privacy, and outdoor space comes with added responsibility. Unlike in a co-op or condo, you have to handle all the maintenance and upkeep––from… More
2.21.23
Brick Underground
If you are contemplating staying in a furnished short-term rental in New York City, you likely have lots of questions and concerns. How do you go about finding one? What do they cost? Are they even legal? And… More
11.8.22
Apartment Therapy
Ideally, your bedroom is a sanctuary, somewhere you feel totally comfortable and at peace. It’s a warm, welcoming space where you can truly rest and recharge after a long day. But unfortunately, not all bedrooms fit this description. If… More
9.27.22
Apartment Therapy
In Manhattan, Parisa M. Afkhami, another agent at Coldwell Banker Warburg, says the prime apartments in one building on East 70th Street are actually on the lower floors so the neighbors can do some serious peeping —… More
9.20.22
Realtor.com
These days, you’re likely battling it out with many others just to land a rental. But before you go through the painstaking process of besting the competition, make sure said apartment is really worth it.   https://www.realtor.com/advice/rent/signs-youre-walking-through-a-second-rate-apartment/
8.18.22
New York Times
A two-bedroom, one-bath, 1,000-square-foot apartment with a combined living and dining room, an open windowed kitchen with a dishwasher, a primary bedroom with a walk-in closet, and hardwood floors, on the top floor of a six-story… More
5.13.22
Mansion Global
With less demand and price growth for studios and one-bedrooms, smaller apartments in the borough have a big upside right now. https://www.mansionglobal.com/articles/theres-a-window-of-opportunity-for-buyers-of-manhattan-pied-a-terres-to-find-a-deal-01652440620
5.10.22
Brick Underground
In New York City, it’s reasonable to expect to hear some noise outside while you in your apartment. But if you’re considering living on a major street or intersection, there are some things you need to… More
12.23.21
Apartment Therapy
Svetlana Choi and Steven Gottlieb comments https://www.apartmenttherapy.com/listing-house-during-holidays-37000955
11.22.21
Better Homes and Gardens
Parisa Afkhami and Svetlana Choi comment. https://www.bhg.com/home-improvement/moving/selling/tips-to-sell-home-slow-winter-season/
11.9.21
Apartment Therapy
Becki Danchik amd Svetlana Choi comment. https://www.apartmenttherapy.com/things-to-keep-in-garage-36997803
7.8.21
StreetEasy
Karen Kostiw and Svetlana Choi comment. https://streeteasy.com/blog/what-is-an-hdfc-co-op/  
6.30.21
OfftheMrkt.com
210 Lafayette Street, Apt 4E by Tania Isacoff Friedland, Allison Chiaramonte and Sarah Minton, 16 West 16th Street, Apt 2WN by Alan Levy and 415 East 52nd Street, Apt 6JC by Svetlana Choi featured. https://www.offthemrkt.com/blogs/re-opened-and-restriction-free-these-listings-are-perfect-for-the-new-york-foodie
6.30.21
Lux Exposé
210 Lafayette Street, Apt 4E by Tania Isacoff Friedland, Allison Chiaramonte and Sarah Minton, 16 West 16th Street, Apt 2WN by Alan Levy , 415 East 52nd Street, Apt 6JC by Svetlana Choi, 35 West 81st… More
6.23.21
Real Simple Magazine
Gerard Splendore, Karen Kostiw and Svetlana Choi comment. https://www.realsimple.com/home-organizing/home-improvement/top-home-features-2021
6.11.21
City Realty
444 Central Park West, Apt 15D by Svetlana Choi featured. https://www.cityrealty.com/nyc/market-insight/features/future-nyc/seeing-green-nyc-homes-park-garden-views-220-cps-reports-158m-sale/51103
5.3.21
StreetEasy
Gerard Splendore and Svetlana Choi comment. https://streeteasy.com/blog/nyc-public-pools-best-pool-neighborhoods/
3.29.21
Brick Underground
Svetlana Choi comments. https://www.brickunderground.com/rent/renting-co-op-sublet-board-interview-what-questions-to-expect-etiquette-brokers-nyc?qt-Rent=rent#qt-Rent
12.15.20
The Close
Rachel Lustbader, Svetlana Choi, George Case and Sheila Trichter comment. https://theclose.com/real-estate-love-letter/
12.1.20
GoBankingRates
Svetlana Choi, Gerard Splendore and Christopher Totaro comments. https://www.gobankingrates.com/investing/real-estate/buy-home-middle-pandemic/
11.19.20
Cottages & Gardens
444 Central Park West, Apt 18D listing by Svetlana Choi and 192 Seventh Avenue, Apt 3 by Jason Haber, Lauren Talve and Brandon Major featured. https://www.cottagesgardens.com/6-gorgeous-rentals-all-over-nyc-to-call-home-sweet-home/pic/168484/  
11.1.20
Brick Underground
Mitchel Askinas, Janet Traynor, Svetlana Choi, Gerard Splendore, Lisa Camillieri comment. https://www.brickunderground.com/sell/advantages-benefits-using-broker-agent-lives-in-building-expert-handle-sales-co-op-condo-nyc
10.30.20
Financial Times
444 Central Park West, Apt 18D by Svetlana Choi featured. https://www.ft.com/content/a6c9f087-372d-49ab-bc63-f32b63a0b50f
9.17.20
Apartment Therapy
Mihal Gartenberg, Gerard Splendore, and Svetlana Choi comment. https://www.apartmenttherapy.com/home-transformations-drive-buyers-away-36818054
8.31.20
Brick Underground
Chris Totaro and Svetlana Choi comments. https://www.brickunderground.com/sell/how-to-sell-stage-declutter-your-apartment-when-you-dont-live-there-nyc
7.9.20
OffTheMrkt
444 Central Park West, Apt 18D by Svetlana Choi featured. https://www.offthemrkt.com/blogs/homes-you-need-to-make-appointments-for-this-weekend-7-9-2020
4.20.20
Realtor.com
Sheila Trichter, Svetlana Choi, and Christopher Totaro comment. https://www.realtor.com/news/celebrity-real-estate/why-jeff-bezos-is-buying-apatments-in-coronavirus-capital/
4.14.20
Lifehacker
Gerard Splendore and Svetlana Choi comment. https://twocents.lifehacker.com/how-to-sell-your-home-during-the-coronavirus-shutdown-1842864013 
12.18.19
Forbes
Svetlana Choi comments. https://www.forbes.com/sites/lisachamoff/2019/12/18/how-student-loan-debt-is-affecting-nyc-real-estate/#4b154b3e520d
12.6.19
CityRealty
100 West 57th Street, #18H by Svetlana Choi featured. https://www.cityrealty.com/nyc/market-insight/features/great-listings/priced-sell-nyc039s-best-bargains-299k-include-east-side-two-bed-private-balcony/38181
10.1.19
Inman
Should you invest in property before and during a recession? George Case and Svetlana Choi are quoted in Inman.com.    
9.20.19
Real Estate Weekly
Closings at 200 East 36th St. 3B by Svetlana Choi featured; 376 President Street, Apt. 1E by Jamie Fedorko and Catherine Smith featured. DONE DEALS: New price record in Queens
7.18.19
Crain's New York
Svetlana Choi comments. https://www.crainsnewyork.com/real-estate/foreigners-are-buying-fewer-homes-manhattan
7.18.19
Forbes
Noemi Bitterman and Svetlana Choi comment. https://www.forbes.com/sites/lisachamoff/2019/07/18/foreign-investment-in-us-real-estate-plunges/#26a31ef536a5
12.21.18
Inman
Svetlana Choi recommends Austria, as a top travel destination. https://www.inman.com/2018/12/21/taking-a-holiday-agents-recommend-these-vacay-spots/
12.21.18
Inman
Svetlana Choi talks about the must-see attractions in Vienna, Austria. https://www.inman.com/2018/12/21/taking-a-holiday-agents-recommend-these-vacay-spots/
6.29.18
Real Estate Weekly
Agent Svetlana Choi talks to Real Estate Weekly about the significance of the 2018 World Cup for Real Estate brokers. http://rew-online.com/2018/06/29/net-gains-soccer-knowledge-pays-off-brokers-world-cup/
6.29.18
Apartment Therapy
Svetlana Choi suggests against entering into negotiations at an open house. https://www.apartmenttherapy.com/open-house-mistakes-260112
6.26.18
Apartment Therapy
Agents Svetlana Choi and Elizabeth O’Neill comment. https://www.apartmenttherapy.com/open-house-first-time-home-buyer-259967

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